Take a 360° tour of Rolls-Royce’s first-ever concept car
What does the next 100 years of motoring look like?
That’s the question Rolls-Royce have set out to answer with their 103EX, the first concept car ever to be developed by the legendary marque.
The product of the Rolls-Royce Vision Next 100 project, the 103EX was revealed at a gala event in London in June 2016.
According to the firm’s Director of Design, Giles Taylor, the prototype is an extension of their “experimental tradition” of always aspiring to create “the best car in the world”.
Take the car for a spin in the video below and get a good look at what luxury motoring in the 22nd century might be like.
The zero-emission 103EX has no driver and no engine, but it does have some surprising and useful things stored in it. For instance, there’s an umbrella hidden in the bodywork.
There is also a silk-covered couch (complete with scatter-cushions) and a virtual assistant – named Eleanor, after the Spirit of Ecstasy figurine on the bonnet – who will take you wherever you need to go.
When the roof and single door open the occupants step out onto a shaft of red light (intended as a “red carpet”, according to the video below). Which should make a real occasion of turning up at Sainsbury’s.