The Tech and the Cost
The basic model costs €15,000 and can be found in every supermarket car-park. The WRC equivalent costs more than 300 times that. Why?
The €5-million price tag comes from converting the production model into a car capable of tackling rally’s most demanding stages.
The prototypes go through at least three phases of conception, design and manufacture before they can take up their position at the start of the first special stage. Each manufacturer builds around 10 fully functional WRC cars – plus spare parts for the same number – per season.
A 2017 WRC car costs anywhere between €600,000 and €900,000, but that’s just to get it to the service area – it’s not going anywhere for that price.
Factor in another €400/km for checks, wear and tear. Factories only pass used WRC cars on to trusted teams after a minimum of a year, at which point they are entered in the world championship by private drivers. That costs at least €500,000.
After that, they go to national championships or collectors’ garages.
Body framework: €50,000
Strengthened and optimised over 200 man-hours
Transmission and drivetrain: €80,000
Custom-made by external suppliers
Strictly regulated. Only fine-tuning will optimise performance, and that costs money
Custom-made and subject to constant redesign
Tyres and wheel-rims: €5,000 per set
Different sets required for every surface
Body kit: €30,000
Aerodynamics are increasingly important for this generation of WRC cars
Interior fittings: €14,000
Steering wheel, seats, seatbelts, fire extinguisher
Special cable harness and control units
Custom-made according to surface
Man-hours: up to €100,000
Assembly, paintwork, calibration, etc